Notmatix
A complete brand system created from the ground up for Notmatix, carrying one visual language from the logo through every launch touchpoint.
A complete identity, built from zero to launch.
Starting with the logo, I designed Notmatix’s entire brand identity as one coherent system. The wordmark, symbol, typography, colour and layout principles were developed to express a brand that feels objective, consistent, fair, transparent and trustworthy.
For the launch, I carried the identity across every required format: flags, event backdrops, presentation materials, campaign assets and video. From the smallest logo application to the complete launch environment, I led and produced the visual rollout end to end.
